The Guardian has a nice column by John Naughton noticing that eBay is 20 years old this month, and suggesting that one of it's biggest innovations was its early reputation system:
How eBay built a new world on little more than trust--The ratings system introduced by the biggest car boot sale on earth is now used by everyone from Uber to Airbnb
How eBay built a new world on little more than trust--The ratings system introduced by the biggest car boot sale on earth is now used by everyone from Uber to Airbnb
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